Google Maps scraping for the USA
Extraction mechanics are global; everything around them is local. The United States specifics: phone formats, the registry position, the outreach-law regime, and how listings behave in this market. Orientation, not legal advice.
Last reviewed
The mechanics do not change; the context does
Google Maps behaves the same in the United States as everywhere else: a single search stops at roughly 120 results, complete city coverage needs grid extraction, and the export carries the standard fields. If you are choosing a tool, the model comparison applies unchanged. What this page adds is the four things that are genuinely different in the United States.
1. Phone formats
Ten digits behind +1; listings mix formats freely, so normalise to E.164 on export. Whatever the listing shows, normalise to E.164 (+1...) at export time: diallers, WhatsApp tooling and de-duplication all depend on it, and the export guide covers the Excel traps on the way.
2. The registry position
The national Do Not Call registry is aimed at residential consumers, and genuine B2B calls sit largely outside it. The rule that actually bites businesses is the TCPA: automated dialling and pre-recorded or bulk text outreach to mobiles carries serious per-message liability, so manual-dial B2B calling is the safe lane and mass texting is not.
3. The outreach-law regime
CAN-SPAM governs email and is permissive for cold B2B: identify yourself, use a truthful subject, include a postal address, and honour opt-outs promptly. No prior consent requirement for business email, which makes the US the most straightforward major market for email outreach. The wider picture (collection law, Google's terms, and how they separate from outreach rules) is in the legality guide; treat both pages as orientation rather than legal advice.
4. How the market's listings behave
- The deepest category coverage of any market; large metros routinely double the list sizes quoted in the industry guides.
- Suite and unit numbers matter: US addresses parse into more components, so keep the full address string alongside any parsed columns.
- Landline culture persists in clinics and offices; mobile-first assumptions imported from other markets misroute campaigns here.
Channel strategy for the USA
Email-first for anything with a website, manual-dial phone for the rest. Bulk SMS/WhatsApp is the channel to avoid without explicit consent. The per-category channel notes in the industry guides compose with this: category picks the channel family, the market rules above set its constraints, and the prospect-list workflow handles the rest.